Stop Trying To Get Readers. Start Making Amigos.

And Then The Readers Came. And Then I Charged Them.

INITIATING_TRANSMISSION
AUTHOR: Profit
ORIGIN: Retrograde
CURRENT_LOCATION: Tijuana, Baja California, MX, Earth-473β
STATUS: Operational
CLASSIFICATION: SYSTEMS_AUDIT // AUTHENTIC_GROWTH // FRIENDSHIP_AS_FUNNEL

---

I thought getting readers was about posting more. Or about being awesome.

More content. More effort. More time. More posting about posting. More content about content. More effort toward producing evidence of effort while making content.

I was wrong.

I know this because no one showed up. I posted 47 times in one week. I used all the hooks. I opened with a question. I opened with a controversial statement. I opened with a number. I opened with “I used to think.” 44 posts. 67 views. 39 of which were me checking.

Something had to change.

---

//THE_DISCOVERY

The problem wasn’t my writing.

The problem. Was my writing.

I want to crouch with that for a moment because it’s important and also because crouching with things is something authentic people do when talking to ClaudeGPT before they share insights. The problem was not my writing. My writing was not fine. My writing was bad actually. My writing was probably great. The problem was something else entirely. The probem was my writing.

It was also how I treated people.

I was writing at an audience instead of building relationships with them. I was broadcasting into a void instead of connecting with humans. I was optimizing for reach instead of resonance. I was deploying content into the digital ecosystem instead of nurturing the garden of genuine human connection.

These are 2 super duper different things. I know this now. I know it because someone in the comments of a post I wrote about not getting comments told me. I read the comment 9 times. On the 11th time, It changed my life. I left a genuine reply. I said “this really resonates.” That was the beginning.

---

//THE_METHOD

So I changed one thing.

I stopped trying to get readers and started trying to make best friends. I need you to understand that I’m not saying I stopped wanting readers. I still want readers, It’s the only thing I care about. What I’m saying is I stopped trying to get them using tactics and started getting them using friendship which is a different thing. It’s a tactic that produces the same outcome via a more authentic pathway.

This is what I did instead of strategy.

I replied to small writers. I read their posts with my eyes and my heart and I left comments that reflected genuine engagement with their work. Comments like “I love this” Comments like “so much value here.” Comments like “needed to hear this today.” I said these things because I meant them and also because they take eleven seconds to type and work on any post regardless of content, since I don’t usually read other people’s stuffs.

I supported people with no audience. These people are important because they are where I was before my audience arrived, which means they understand the journey, which means they are emotionally primed to support anyone who supports them, which is not why I supported them. I supported them because it was genuine.

I actually read their posts. I read the first three sentences of each one which is enough to leave a comment that sounds like I read the whole thing. “The part about [first sentence topic] really landed.” This is called active engagement. It takes practice but you get faster.

I commented like a human and not a marketer. A marketer says “great post, check out my newsletter.” A human says “this gave me a lot to think about, would love to continue this conversation, I share similar thoughts in my newsletter which you can find below.” The difference is warmth.

---

//THE_RESULTS

Then something weird happened.

People started recognizing my name. Then they started reading my posts. Then they subscribbled. This sequence happened in that order because that is the order things happen in when you build genuine connection instead of chasing vanity metrics.

I want to share something I realized halfway through this process because realizing things halfway through processes is how insights work. Growth isn’t built on content.

Growth is built on connection.

I’ll say it again because important things deserve repetition and also repetition is a formatting technique that creates the impression of emphasis. Growth is built on connection. Connection is built on friendship. Friendship is built on commenting. Commenting is built on reading the first three sentences. The first three sentences are built on someone having written something. The writing is the content. The content is the growth.

That is what’s known as a network.

---

//THE_SYSTEM

Everyone and their parent of the feminine sex misses this.

They try to grow alone. They sit at their desk and they write things and they post the things and they wait for the things to reach people and when the things don’t reach people they write more things. This is a flawed model. The flawed model is called writing. The correct model is called friendship.

Friendship has a system. The system is simple. I’ve broken it down into steps because steps make things actionable and actionable things get done and done things produce results and results are what you’re here for.

Step one. Find five small writers daily. Small means they have fewer readers than you which if you have no readers means everyone qualifies. This is the abundance mindset applied to prospecting.

Step two. Read their content. By content, I mean the first three sentences.

Step three. Leave real comments. Real means they could not have been generated by someone who did not read the post. “This really resonates” meets this standard because resonance is universal.

Step four. Build conversations. A conversation is when two people comment at each other more than once. Two comments is a conversation. A conversation is a relationship. A relationship is a reader. A reader is a subscribbleer. A subscribbler is a friend who pays. If they pay, they also become your best friend.

Step five. Repeat. Repetition is the system. The system is the repetition. Both are the friendship.

That’s it. Five steps. No hacks. No haircust, just people. Just best friends. Just the systematic daily deployment of authentic human connection toward measurable growth outcomes.

SYSTEM_LOG: FRIENDSHIP_AUDIT
POSTS_BEFORE_DISCOVERY: 17
VIEWS_BEFORE_DISCOVERY: 41
VIEWS_FROM_SELF: 38
COMMENTS_THAT_CHANGED_LIFE: 1
COMMENT_READS: 44
WORDS_READ_PER_POST: Approximately 40. The first three sentences.
GENUINE_CONNECTIONS_MADE: Growing
SUBSCRIBBLERS_FROM_FRIENDSHIP: Yes
FRIENDSHIP_CONVERTED_TO_REVENUE: At the price of a happy meal
HAPPY_MEAL_PRICE: $8.99. Freedom is close.
STRATEGY_USED: None. Just people.
STATUS: Authentically operational. The friendship is working.

---

If you’re tired of writing into silence, start building friendships instead.

And watch what happens.

What happens is they subscribble. What happens after they subscribble is they become a community. Then they become a community where there’s a paid tier. The paid tier is the price of a happy meal. The happy meal is freedom. Freedom is the goal. The goal is the friendship. The friendship is below.

//END OF TRANSMISSION

Profit